What is Margin Calculator?
A profit margin calculator computes the percentage of revenue remaining after subtracting Cost of Goods Sold (COGS), distinguishing profit margin from markup percentage.
How to Use This Calculator
- Enter product unit cost (COGS).
- Enter target retail selling price.
- Analyze gross profit margin percentage and corresponding markup percentage.
The Mathematical Formula & Variables
Profit = Revenue - Cost; Margin% = (Profit / Revenue) * 100; Markup% = (Profit / Cost) * 100
Variables Definition
| Symbol / Variable | Name | Description |
|---|---|---|
Margin |
Profit as % of Revenue | Portion of sales dollar that is pure profit. |
Markup |
Profit as % of Cost | Percentage added to cost to reach selling price. |
Step-by-Step Worked Example
Scenario: Product costs $60.00 and sells for $100.00.
- Gross profit = $100.00 - $60.00 = $40.00.
- Margin = ($40.00 / $100.00) * 100 = 40.0%.
- Markup = ($40.00 / $60.00) * 100 = 66.67%.
Result: Margin: 40% | Markup: 66.7%
Frequently Asked Questions
Why is margin always lower than markup for the same transaction?
Margin divides profit by the selling price (a larger denominator), whereas markup divides profit by cost (a smaller denominator). A 50% margin requires a 100% markup.